Conference Centres of Excellence is targeting the agency market to develop brand awareness of its independent venues.
Under the leadership of new Director of Sales Mandy Jennings, Conference Centre of Excellence is targeting agency business by providing a single point of contact for booking the group’s 26 UK venues. As more corporate buyers are working with mandated agencies and procurement procedures, the approach to agents is vital in order to influence decision makers who are looking for dedicated venues appropriate to training, specific meeting and conference requirements.
The Conference Centres of Excellence sales team is extremely experienced in the training venues market, and can facilitate agents booking venues which will deliver results perfect for training and regional roadshows. By offering all inclusive packages tailored to specific event requirements, the venues add value to the delegate experience, with free Wi-Fi, syndicate rooms, onsite AV support and unlimited refreshments, whilst enabling agents and their clients to monitor costs.
The approach to the agency market is designed to raise the profile of the group’s highly accredited independent venues, many of which are multi-award winning and considered some of the best in the UK.
“Understanding the agency market and being able to facilitate introductions on behalf of our members provides benefits for both venues and agents” said Mandy Jennings, Director of Sales for CCE Venues. “By providing agents with one point of contact for 26 high quality venues, we can provide a regional solution that offers flexibility but with the ongoing reassurance of excellent service and facilities which our quality promise provides.”
Conference Centres of Excellence has integrated the agency brand awareness into its marketing plans over the coming months as part of the membership benefits to venues, and will be showcasing its venues at the upcoming Meetings Show at London Olympia (7-9 July).
For more details please contact agents@cceonline.co.uk
To book at meeting with the CCE Sales Team at The Meetings Show visit: http://www.themeetingsshow.com/Content/Register-here
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